Chad Knaus Ent /
BURTON CUSTOM
A custom, personal Burton snowboard design for 7-time Monster Energy NASCAR Cup Series championship-winning crew chief Chad Knaus. The board was built and assembled at Burton's US headquarters in Burlington, VT. Design mandatories were some crazy smiley faces and bright neon colours, specifically yellow, green and blue. Various themes were explored, with 'Happy Hour' getting the top vote. 'Happy Hour' is all about having a good ol' time.
Board Design
Logotype
Elements
logotype
one colour
palette
logotype
one colour
palette
Mood Board
Concepts